Client Story

Gauld Tulloch Bove

For nearly four decades, Gauld Tulloch Bove (GTB) has been a trusted tax advisory firm for high-value clients—family offices, SMSFs, subsidiaries, and exit-ready business owners.

What They Said....

“Dovetail Digital made the complex simple. They revitalised our entire digital presence and helped us engage our key clients in new and meaningful ways.”

- Clinton McDonald, Managing Director, GTB

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The Challenge: A Trusted Firm Held Back by an Outdated Digital Footprint

For nearly four decades, Gauld Tulloch Bove (GTB) has been a trusted tax advisory firm for high-value clients—family offices, SMSFs, subsidiaries, and exit-ready business owners.

But as client expectations changed, GTB’s digital channels weren’t keeping up.

 

  • Their website felt dated and didn’t reflect their value
  • SEO and social media activity were nearly invisible
  • Opportunities to engage top-tier clients online were untapped

 

GTB needed more than a surface refresh—they needed a digital partner who could modernise their presence without overwhelming their internal team.

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Our Approach: Strategy First, Tactics That Stick

Dovetail kicked off with a Digital Maturity Assessment (DMA) to align GTB’s business goals with the right digital strategy. No fluff. No guesswork.

 

We designed a tailored digital roadmap focused on credibility, connection, and long-term performance—so GTB could attract the right clients and deepen existing relationships.

What They Said....

“Dovetail Digital made the complex simple. They revitalised our entire digital presence and helped us engage our key clients in new and meaningful ways.”

— Clinton McDonald, Managing Director, GTB

The Solution: Digital That Works For Your Clients and Your Team

Website Overhaul

SEO Foundation

Social & Content Marketing

Client Engagement Webinar Series

Marketing Communications

The Result:

Visibility Up. Engagement Up. Confidence Up.

What’s Next? Sustaining Growth Through Consistent Digital Momentum

GTB now has the right assets, platforms, and strategy in place—not just to look modern, but to build sustainable digital momentum.

 

With their new blog engine and content cadence in motion, they’re continuing to grow brand visibility and deepen credibility with key audiences.

The Takeaway: Digital Should Elevate Your Expertise, Not Distract From It

Want to engage your best clients without the digital overwhelm?

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